23 Best TikTok Prime Day Beauty Deals for 2023 That You Can Still Shop

It feels like Amazon Prime Day 2023 flew by, and as expected, the TikTok Prime Day deals were epic. If you didn’t have a chance to stock up on all the TikTok-famous beauty products you were eyeing, don’t worry — even though the two-day sale ended on July 12 at 3 AM PDT, there are still tons of sales happening.

We’ve combed through the Internet Famous section of Amazon (yes, there’s a dedicated hub to TikTok and Instagram viral products) and gathered our picks for worth-the-hype beauty products that are still on sale. These skin-care and makeup wonders have been making the rounds on TikTok, Instagram, Pinterest — and pretty much anywhere you hear about cool new beauty items that make you wonder: “When’s payday again?”

We’ve got you covered on all of your post-Amazon Prime Day shopping needs, including these social media sensations. Be sure to check out all of our deals lists on, well, everything that’s still on sale: beauty deals, hot tools, luxury beauty, and more. And don’t forget to show off these products online once they arrive — maybe you’ll go viral, too.


Our Top Picks:

  1. Best Makeup Deal: L’Oréal Paris Infallible 24H Fresh Wear Foundation in a Powder, $16 $11 
  2. Best Skin-Care Deal: SolaWave 4-in-1 Radiant Renewal Wand and Serum Bundle, $189 $149
  3. Best Body-Care Deal: First Aid Beauty KP Bump Eraser Body Scrub, $24 $20
  4. Best Hair-Care Deal: Chi Spin N Curl, $110 $65
  5. Best Vanity Deal: Chefman Portable Mirrored Personal Fridge, $60 $50

TikTok Amazon Prime Day 2023 Hair Deals

TikTok users have their fingers on the pulse when it comes to hair trends, and lucky for us they’re happy to share their tips, tricks, and product recommendations — especially when they’re still on sale after Amazon Prime Day. For the perfect slicked-back bun, lock in the smoothness with a handy hair wax stick from SNTE. If bouncy blowouts are more your style, you can’t go wrong with hot tools from Revlon and Chi that put salon-quality hairstyles in the palm of your hand. Amazon’s sale section is also stocked with products for curly hair, including SheaMoisture’s Curl Enhancing Smoothie and a set of hot rollers from Conair.

Revlon One-Step Volumizer Plus 2.0

SheaMoisture Curl Enhancing Smoothie

Panasonic ES-WL80-V Wet/Dry Electric Shaver

Conair Big Curls and Waves Jumbo Ceramic Hot Rollers

TikTok Amazon Prime Day 2023 Makeup Deals

If you needed a sign to throw out that old eye shadow palette from ten years ago and ditch your dried-out mascara, let Amazon Prime Day be your inspiration to restock your makeup bag with TikTok-trending products. The retailer’s virtual makeup aisles are stuffed to the brim with innovative formulas that’ll revitalize your routine. You’ll find sales on K-beauty faves, like Peripera’s Lip Tints and mascaras from Neogen Dermology. There are also a number of drugstore darlings discounted right now, including picks from Nyx Professional Makeup and Maybelline New York.

Nyx Professional Makeup The Brow Glue

Peripera Ink Airy Velvet Lip Tint

Neogen Dermalogy Extra Slim Metal Mascara

Physicians Formula Murumuru Butter Bronzer

E.L.F. Luminous Putty Primer

Maybelline New York Lash Sensational Sky High Waterproof Mascara

Maybelline New York Lifter Gloss with Hyaluronic Acid

NYX Professional Makeup Epic Ink Waterproof Liquid Eyeliner

L’Oréal Paris Infallible 24H Fresh Wear Foundation in a Powder

TikTok Amazon Prime Day 2023 Skin Deals

It’s no secret that we love all things skin care here at Allure, but we love it even more when it’s on sale and you can get your hands on these powerhouse products at major discounts. Save $30 on the mega-viral SolaWave 4-in-1 Radiant Renewal Wand and Serum bundle. Our reviewer lauded the device’s ability to handle multiple skin concerns at once and called the non-sale price a steal, so we would highly recommend taking advantage of this deal. If you already have a serum in your rotation, the device is also discounted on its own. We also love Cetaphil’s Daily Facial Cleanser for a gentle face wash and Differin’s Adapalene Gel for tackling pesky acne.

If you’re in pursuit of a more specific skin-care step, Allure is covering all things luxury skin care, Korean beauty, and sunscreen even after Prime Day, so be sure to check out our other sale content for the full scoop.

Cetaphil Daily Facial Cleanser

SolaWave 4-in-1 Radiant Renewal Wand and Serum Bundle

Caudalie Vinoperfect Radiance Dark Spot Serum

TikTok Amazon Prime Day 2023 Body Deals

Show your body some love by picking up some viral body care this Prime Day. Tackle keratosis pilaris using First Aid Beauty’s Bump Eraser Body Scrub, or opt for the tropical smoothie vibe of Tree Hut’s Shea Sugar Scrub in Tropical Mango.

First Aid Beauty KP Bump Eraser Body Scrub

Tree Hut Shea Sugar Scrub Tropical Mango

More TikTok Amazon Prime Day 2023 Deals

Sometimes the things that go viral on TikTok defy categorization, but that doesn’t mean we want them any less. Jazz up your getting-ready routine with a  Hollywood-style vanity mirror from LuxFurni, or upgrade your skin-care setup with a Chefman Portable Mirrored Personal Fridge

LuxFurni Vanity Tabletop Hollywood Makeup Mirror

Chefman Portable Mirrored Personal Fridge


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